Sister Jean merchandise sales surge with Loyola in Final Four

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Sister Jean merchandise sales surge with Loyola in Final Four

… of the bobblehead business, told USA TODAY Sports in an email that the Milwaukee-based company had sold more than 8,100 Sister Jean bobbleheads as of Tuesday morning — nearly three times as many as the previous best-seller, which commemorated Clemson's national football championship.
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PRH Has Stable 2017

On the top line, the negative impact of exchange rates was offset by acquisitions, most notably its July 2017 purchase of the Spanish-language publisher Ediciones B. Bertelsmann reported that print book revenue “remained broadly stable overall” at PRH, while e-book sales declined “moderately” and
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Unlocking the Ad Analytics Ecosystem

If the publisher does not have the tools to analyze how its advertiser's web audience increases and or how many leads a campaign generated, they're unlikely to get credit for all that hard work. What's worse is that publishers typically get undervalued for their lead generation work. How so? We all know
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