Optimizing The DSP Relationship: Value Of Audience Data For Publishers
While agencies use sophisticated ad tech to optimize campaigns across multiple DSPs, and to pinpoint audiences on the internet, on any device, many publishers are still in the dark about their own users. This lack of audience awareness is pushing down publisher revenues. Last June, Time Inc, the
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“The ABCs of Christ-Centered Teaching” from Christian Faith Publishing author Patricia Palmer Dameron is an encouraging read for teachers. Through her experiences she shares with them the lessons she learned throughout her journey and how her faith in God's word enabled her to effectively reach
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America's great good fortune was to begin with the opposite â a superb moral leader. By June of 1775, when Congress appointed George Washington to command the nation's army, he had already âbecome a moral rallying post,â as his biographer, Douglas Southall Freeman, described him, âthe
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More than listener numbers, podcasts turned a corner in 2017, capturing the attention of more traditional platforms, like television, publishing and radio, who see podcasting as a way to grow audiences and to mine for stories. GettyImages-53396873 A man listens to an iPod through earphones August 17
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State officials are investigating whether CUNY professors improperly scored tenure and promotions by publishing research papers with the help of shady, pay-to-play companies, The Post has learned. About a dozen educators at Queensborough Community College â including two department heads
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