Google revenue buoyed by Ads.txt adoption
However, Google's Kapoor noted that some publishers are still holding back from supporting Ads.txt amid concerns it could negatively impact their revenue or interfere with their existing arrangements regarding ad sales. âThere's still some education needed and there's still some confusion out there,â
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GroupM is back again with its latest investment report which not only shines a light on concerns for the digital publisher ecosystem, but highlights key growth areas and forecasts 2018 trends. Next year global advertising investment is set to grow 4.3%, or US$23 billion, but despite that, the media
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US author Christopher Bollen has received the 2017 Bad S-x in Fiction Award, the Literary Review's annual prize for 'poorly written, perfunctory or redundant passages of sexual description in modern fiction'. Bollen won for his book The Destroyers (Scribner), which was chosen from a shortlist of seven.
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