Orwell children's author tells story behind Max's Marvellous Journey to the Moon ahead of …

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Orwell children's author tells story behind Max's Marvellous Journey to the Moon ahead of …

“I've read it to children at the school and the teachers were really supportive, so I sent it to the publisher and I was pleased they took it on and wanted
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Rocket Fuel patents address third party cookie restrictions

These patents allow advertising technology providers, in partnership with publishers and advertisers, to identify and analyze consumer behavior in
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Bergstrom Succeeding Burke at Gallery

Jennifer Bergstrom has be named to succeeded Louise Burke as publisher of Simon & Schuster's Gallery Book Group. Bergstrom will report directly to
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First Look: Improve Digital Enhances Video Ad Targeting

… announced this week that Improve Digital — an all-in-one advertising platform for publishers, content providers, and broadcasters — has adopted its
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Trade Marketing Assistant

W. W. Norton & Company is seeking a full-time marketing assistant to join our trade marketing department. Candidates should have a high level of
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Steven Spurrier to deliver keynote at 2018 Symposium for Professional Wine Writers

The three-day event includes workshops, panel discussions, tastings, and one-one-coaching, all supporting excellence in wine writing and providing
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Quarterly Mobile Index Report shows 'header bidding' thriving in mobile channels

More publishers continue to embrace header bidding, a solution that gives them the power to escape the auction waterfall and unify demand sources
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Netsertive Revolutionizes Brand-to-Local Marketing with Acquisition of Mixpo

“Our joint offering will deliver tremendous value to brands and publishers looking to accelerate both the delivery and impact of their omnichannel
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NAN Woos Media Outlets, Lowers Subscription Rate

Guild of Corporate Online Publishers meets with NAN in Lagos Pic.16. From left: Acting Director of Marketing, News Agency of Nigeria (NAN), Alhaji
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Designer, Integrated Marketing

Reporting to the Director of Marketing, W. W. Norton's Trade Department seeks a Designer (web and print) with 2+ years' experience to create
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How to… combine performing with writing and producing

Work as an ensemble – even if you write something alone, share it. Trust your inner monologue: you'll know if you're heading off course. Surround
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