For Better Performance, Advertisers Must Take Direct Control Of The Inventory They Buy
For Better Performance, Advertisers Must Take Direct Control Of The Inventory They Buy
So far this year, header bidding has been adopted at scale by many of the world's largest publishers. But it hasn't been without challenges and has
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Group Nine reduced its reliance on viral videos and saw its views soar 59 percent
Since publishers are at the mercy of algorithms when it comes to making articles and videos catch fire, Group Nine Media has focused on limiting its
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