Autonomous Vehicles Projected To Drive In-Car Advertising

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Autonomous Vehicles Projected To Drive In-Car Advertising

Following mobile as the third screen, the car of the future is poised to become yet another screen where publishers and advertisers compete for
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Publishing: StoryWorld's Innovative Bilingual Books Help Kids Start Learning Languages Early

Parents who want their kids to speak and read in another language just got help. Following a successful release to schools, STORYWORLD(TM) is
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33% Of Mobile Revenue Now Delivered By Video Ads; Rewarded Video Is Most Effective

A full third of revenue for top mobile publishers comes courtesy of video advertising, according to a recent AdColony survey. And ads in general
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Paul McCartney Talks Writing a Song About Donald Trump: 'Sometimes the World Is So Crazy, You …

Over the course of the Q&A, McCartney was also asked whether he felt the abundance of music platforms made it harder for new artists to break
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Publisher Macmillan is leaving the Flatiron Building for FiDi

The global trade book publisher is taking a whopping 261,000 square feet at the 1915-vintage tower that was recently completely modernized and
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Advertising Drives Majority Of App Publisher Revenue

Outside of advertising, publishers are far more likely to make money through direct in-app purchases than they are from paid installs or subscriptions,
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The Outsiders: Ós Press Tackles The Icelandic Publishing Industry

Despite the rich literary history of Iceland, anyone will tell you that Icelandic publishing is a risky business. It's no wonder: by nature, any book
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JHU Press names publishing industry veteran Barbara Kline Pope as new director

“I decided I'd really like to have the experience of running a large university press and bring to it my own knowledge of science publishing and also
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